How Predictive Analytics Impacts Your Account-Based Marketing Strategy

Sean Zinsmeister recently joined James Carbary from the B2B Growth Show, which is a podcast series dedicated to helping B2B sales executives achieve explosive growth. In this episode, Sean and James discuss how to get over your fear of data, and why predictive analytics can benefit your account-based marketing strategy.

You can listen below, or on our podcast channel on SoundCloud.

We hope you enjoy the podcast!

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