How It Works - Predictive Lead Scoring | Infer

How It Works

Infer has pre-built connectors making it easy to add predictive intelligence to your modern marketing platform

Connect To Your Databases

Connect Infer to your Marketing Automation Platform and CRM with a live API connection.

Enrich Your Data

We enrich your data with thousands of data points from our proprietary database of firmographic, demographic and technographic intelligence on more than 19 million companies and 42 million prospects. Take each record from name, email and phone number to a fully fleshed-out profile including everything from company size to the technology they use.

Use Machine Learning to Find Patterns

Then Infer uses advanced machine learning to discover hidden patterns within your enriched data to see which prospects are ready to buy.

Develop Your Roadmap

Infer combines the two models into a matrix that gives you a perfect roadmap for your sales team. No more guessing about who to call next or ignoring good leads that are stuck in nurture.

Deploy Across Your Stack

Each lead’s score is instantly uploaded into your CRM or Marketing Automation Platform so sales and marketing teams can start acting on that intelligence immediately.

Your best guesses about leads aren’t getting it done. Let Infer show you the way through uncertainty.

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