Marketo Integration

Infer has pre-built connectors that make it incredibly easy to add predictive intelligence and profile management to your marketing automation platform.

About This Integration

Predictive Scoring

  • Automatically research every lead and identify MQLs
  • Apply predictive scores across campaign flows for narrower targeting and segmentation
  • Mine the full spectrum of activity data for behavioral modeling
  • Surface good leads that are getting missed or stuck in nurture

Profile Management

  • Enhance marketing campaigns with valuable insights about prospects
  • Leverage Infer’s vast library of external signals to build hyper-segmented lists
  • Develop rich buyer personas to push directly into Marketo
  • Instantly publish profile tags to trigger Marketo campaign flows

What Products Are Supported?

Data Driven Buyer Profiles

Fit Scoring

Behavior Scoring

Predictive Account Based Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.