Salesforce Integration

With nothing more than a name and email address, Infer accurately predicts which leads are most likely to convert. It uses historical data from your CRM, as well as thousands of external signals from across the web.

About This Integration

To help you get started quickly, we offer a native AppExchange App which includes custom fields and set of pre-built dashboards.

Predictive Scoring

  • Build custom fit scoring models on the leads, contacts, opportunities or accounts object
  • Implement highly accurate behavior scoring models over activity data
  • Increase rep productivity by immediately routing high scoring leads to sales
  • Increase sales productivity by immediately routing high scoring leads to sales
  • Create dashboards and reports to track performance and inform decision-making
  • Surface good leads that are getting missed or stuck in nurture

Profile Management

  • Leverage Infer’s vast library of external signals to build hyper-segmented lists
  • Create lists of underserved prospects based on sales effort and potential revenue impact
  • Develop rich buyer personas to push directly into Salesforce via tags or Campaign members
  • Instantly publish profile tags and predictive scores directly at the lead, contact, opportunity or account level
  • Run intelligent campaigns, predict performance and make real-time adjustments
  • Automatically create tasks when prospects enter profiles to ensure follow-up

What Products Are Supported?

Data Driven Buyer Profiles

Fit Scoring

Behavior Scoring

Account-Based Marketing Behavior Scoring

List Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.

Pardot Integration

Infer offers a pre-built connector that feeds predictive scores into your Salesforce marketing automation platform.

About This Integration

  • Filter out bad leads before they hit your Salesforce system
  • Get instant insight into campaigns and content marketing efforts
  • Streamline lead management by immediately routing high-scoring prospects to sales
  • Surface good prospects that are getting missed or stuck in nurture
  • Bridge the sales and marketing divide with a common definition of a good lead
  • Uncover hidden opportunities stuck in nurture

What Products Are Supported?

Fit Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.

Microsoft Dynamics Integration

Bring Infer’s proven AI solutions to your Microsoft CRM to boost sales productivity and decision making.

About This Integration

  • Automatically research every lead and identify qualified prospects
  • Increase rep productivity by immediately routing high-scoring leads to sales
  • Create dashboards and reports to track performance and inform decision-making
  • Surface good leads that are getting missed or stuck in nurture
  • Extract high-potential prospects from any list

What Products Are Supported?

Sales & Account-Based Intelligence

Account-Based Marketing Behavior Scoring

List Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.

Hubspot Integration

Infer offers a pre-built connector that automatically researches every lead, identifies MQLs and feeds predictive scores into your inbound marketing platform.

About This Integration

  • Get instant insight into content marketing efforts
  • Surface good leads that are getting missed or stuck in nurture
  • Bridge the sales and marketing divide with a common definition of a “good lead”
  • Increase rep productivity by immediately routing high-scoring leads to sales
  • Uncover hidden opportunities stuck in nurture

What Products Are Supported?

Fit Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.

InsightSquared Integration

Infer integrates seamlessly with InsightSquared to bring powerful predictive sales and marketing reports to life. Teams leverage these reports to gain actionable insight into your lead generation, marketing campaigns and sales pipeline.

About This Integration

Predictive Scoring

  • Monitor sales effort to ensure your best leads are getting worked
  • Identify which demand generations programs are most effective at delivering good leads
  • Increase sales adoption with predictive dashboards
  • Visualize stage-by-stage conversion rates for each cohort

What Products Are Supported?

Fit Scoring

Behavior Scoring

Account-Based Marketing Behavior Scoring

List Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.

Google Analytics Integration

Infer lets you easily integrate Google Analytics to connect rich user behavior data to leads and contacts.

About This Integration

  • Increase personalization by pulling in key pages visited
  • Push Google Analytics custom values directly into Salesforce
  • Connect web behavioral data to leads and contacts in your automation systems
  • Includes support for Google Tag Manager

What Products Are Supported?

Data Driven Buyer Profiles

Fit Scoring

Behavior Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.

Eloqua Integration

Infer has pre-built connectors making it easy to add predictive intelligence to your modern marketing platform.

About This Integration

Predictive Scoring

  • Automatically research every lead and identify MQLs
  • Increase your conversion rates while filtering out bad leads before they ever hit Salesforce
  • Move faster by routing high scoring leads directly to sales
  • Easily construct predictive nurture campaigns directly from the Campaign Canvas
  • Mine the full spectrum of activity data for behavioral modeling
  • Surface good leads that are getting missed or stuck in nurture

What Products Are Supported?

Data Driven Buyer Profiles

Fit Scoring

Behavior Scoring

Predictive Account Based Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.

Marketo Integration

Infer has pre-built connectors that make it incredibly easy to add predictive intelligence and profile management to your marketing automation platform.

About This Integration

Predictive Scoring

  • Automatically research every lead and identify MQLs
  • Apply predictive scores across campaign flows for narrower targeting and segmentation
  • Mine the full spectrum of activity data for behavioral modeling
  • Surface good leads that are getting missed or stuck in nurture

Profile Management

  • Enhance marketing campaigns with valuable insights about prospects
  • Leverage Infer’s vast library of external signals to build hyper-segmented lists
  • Develop rich buyer personas to push directly into Marketo
  • Instantly publish profile tags to trigger Marketo campaign flows

What Products Are Supported?

Data Driven Buyer Profiles

Fit Scoring

Behavior Scoring

Predictive Account Based Scoring

Are you ready to solve your biggest work headache? Get a lead scoring model that finally works.